Role of services in homebuyers’ attitudes: A field experiment in the French off-plan housing market (Record no. 11554)

MARC details
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control field 20210323114308.0
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100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Larceneux, Fabrice
245 ## - TITLE STATEMENT
Title Role of services in homebuyers’ attitudes: A field experiment in the French off-plan housing market
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Sage,
Date of publication, distribution, etc 2019.
300 ## - PHYSICAL DESCRIPTION
Pages Vol 56, Issue 14, 2019,( 2880-2896 p.)
520 ## - SUMMARY, ETC.
Summary, etc This article investigates the effects of services proposed by private developers on buyers’ psychological attitudes in the decision-making process for off-plan purchases. We propose a new typology of services based on perceived value. We conducted a field experiment with real buyers who purchased an off-plan dwelling in France, and we measured the causal effects on developer reputation of four service intensity indexes that offer ‘visualisation’, ‘customisation’, ‘value enhancement’ and ‘interaction’ services. The results confirm the homebuyer-based typology of services and highlight the mediating roles of two types of attitudes, satisfaction with and trust in the developer, to explain the influence on developer reputation. Services designed to improve the perception of the quality of the dwelling itself (visualisation and customisation benefits) are less effective, and those intended to create a favourable purchase context (value enhancement and interactional benefits) are more influential, emphasising the benevolent role expected from developers.
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Subject built environment,
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Subject economic processes,
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Subject housing,
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Subject real estate,
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Subject services,
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Subject urbanisation
700 ## - Added Entry Personal Name
Added Entry Personal Name Guiot, Denis
773 0# - HOST ITEM ENTRY
Host Biblionumber 11188
Host Itemnumber 15499
Place, publisher, and date of publication sage, 2019.
Title Urban studies
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier https://doi.org/10.1177/0042098018806129
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Koha item type Articles
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