Branding cities : cosmopolitanism, parochialism and social change / edited by Stephanie Hemelryk Donald, Eleonore Kofman, and Catherine Kevin.

1. Introduction: Processes of Cosmopolitanism and Parochialism Stephanie Hemelryk Donald, Eleonore Kofman and Catherine Kevin 2. Strangers as Neighbors in the Cosmopolis: New Migrants in London, Diversity and Place Panos Hatziprokopiou 3. Conflicting Mobilities: Cultural Diversity and City Branding in Berlin Kira Kosnick. Branding the City: Selling Contradiction for Global Advantage 4. London's Chinatown: Branded Place or Community Space? Rosemary Sales, Alessio d'Angelo, Xiujing Liang and Nicola Montagna 5. Living and Making the Branded City and its Contradictions: Skilled EU Migrants in Manchester Paul Kennedy 6. Understanding Cultural Quarters in Branded Cities Simon Roodhouse. Idea of the City: Cinematic Futures and the Grounds of the Present 7. London Undead: Screening/Branding the Empty City Christoph Lindner 8. Branding the Modernist Metropolis: The Eternal City and the City of Lights in Cinema after World War Two Mark Shiel 9. Nantes's Atlantic Problem Bill Marshall. Family Histories: The Remembered City 10. Stripes and My Country or, On Not Being at Home Stephanie Hemelryk Donald 11. Cosmopolitanism with Roots: The Jewish Presence in Shanghai before the Communist Revolution and as Brand in the New Metropolis Andrew Jakubowicz 12. A la Mode: The Cosmopolitan and the Provincial Yi Zheng. Coda 13. Cosmopolitanism, Branding and the Public Realm Jeff Malpas