TY  - BOOK
AU  - McLuhan, Marshall
AU  - Agel, jerome
TI  - Medium is the Massage
SN  - 9780141035826
U1  - 302.23 
PY  - 2008///
CY  - New Delhi
PB  - Penguin Books
KW  - Fiore. Quentin
KW  - Mass media
N1  - Originally published by Bantam Books, 1967
N2  - Written by the author who is known for coining the term 'Global Village', this title illustrates his theories that force us to question how modes of communication have shaped society
ER  -