000			01855 a2200289 4500
003			OSt
005			20200204170806.0
008			200204b xxu||||| |||| 00| 0 eng d
020			_a9783836545303
040			_cSPAB
041			_aeng.
082			_a741.6 _bLOG
100			_aMüller, Jens _925825
245			_aLogo Modernism/ _cJens Müller, and R. Roger Remington
260			_bTaschen GmbH, _c2015. _aKoln;
300			_a432 p.
505			_aLogo / Jens Müller -- Viva modernism! / R. Roger Remington -- Geometric. Angular ; Arrow ; Basic forms ; Circle ; Case study : Daiei ; Cross ; Dots ; Figurative ; Lines ; Case study: Mexico '68 ; Skewed ; Case study: Fiat ; Round ; Square ; Triangle -- Effect. Cut-off ; Case study : Claude Neon ; Split ; Duplication ; Grid ; Reflection ; Outline ; Overlay ; Positive/negative ; Case study : De Ploeg ; Rotation ; Three-dimensional ; White on black -- Typographic. A to Z ; Case study : Atlas Film ; Opened-up letters ; Case study : London Electricity Board ; Two letters ; Three letters ; Case study : Deutscher Taschenbuch Verlag ; Words -- Profiles. Adrian Frutiger ; Paul Ibou ; Yusaku Kamekura ; Stefan Kanchev ; Burton Kramer ; Paul Rand ; Karol Śliwka ; Anton Stankowski.
520			_a "Examine Modernism's distillation in graphic design with this vast collection of approximately 6,000 logos from 1940-1980. Ranging from media outfits to retail giant, airlines to art galleries, these clean, clear logo concepts may be seen as the visual birth of corporate identity"--Jacket.
650			_aDES _925826
650			_aLogos (Symbols) _925776
650			_aAdvertising. _925827
650			_aTrademarks. _925828
650			_a Logotypes -- Ouvrages illustrés. _925829
650			_aCommercial art. _925830
700			_aEdited by Remington,R. Roger _925831
942			_2ddc _cBK
999			_c10413 _d10413