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100 _aDavis, Daniel
_931350
245 _aVertically Integrated Research : An Unusual Business Model
260 _bWiley
_c2019
300 _aVol 89, Issue 3, 2019 : (68-75 p.)
520 _aWeWork designs, constructs and manages offices around the globe that serve as a unique test bed through close ongoing contact with their users. Founded in New York in 2010, it is one of the world's fastest‐growing companies, now with over 335 offices that each contain similar elements but combine them in slightly different ways. Daniel Davis, a Director of Research at the firm, here explains how their similarity allows his team to pinpoint the subtle reasons for differences in performance – from desk placement to the impact of staircases on social networks – and to feed this back into new projects, boosting both the occupants’ experience and the company's success.
773 0 _08720
_915394
_dWest Sussex John Wiley & Sons Ltd. 1999
_tArchitectural design
_x0003-8504
856 _uhttps://doi.org/10.1002/ad.2437
942 _2ddc
_cART